Key Takeaways. Demographic audience analysis focuses on group memberships of audience members. Another element of audience is psychographic information, which focuses on audience attitudes, beliefs, and values. Situational analysis of the occasion, physical setting, and other factors are also critical to effective audience analysis.Thoughtful audience analysis allows the speaker to adapt all presentations to the needs of their specific audience and situation. Audience analysis is categorized into three types: demographic, psychographic and situational analysis. Demographic analysis addresses who your audience is in terms of age, race, religion, education, income ...This is your explicit audience. In addition, there are implied or implicated audiences who may or may not be present. Like we discussed in Chapter 1, public speaking is presenting an advocacy that engages for and with your community. When you are representing a group, culture, or an individual, they become an implicit audience.Benefits of Understanding Audiences. When you are speaking you want the listeners to understand and respond favorably to what you are saying. An audience is one or more people who come together to listen to the speaker. The audience may be face to face with the speaker or they may be connected by communication technology such as …* c. demographic d. preliminary e. descriptive 66. If you were giving a persuasive speech to a general audience on the issue of illegal immigration, the most important factor to consider when analyzing your audience would probably be its a. size. b. gender. Overview Audience analysis involves identifying the audience and adapting a speech to their interests, level of understanding, attitudes, and beliefs. Taking an audience-centered approach is important because a speaker's effectiveness will be improved if the presentation is created and delivered in an appropriate manner.CC BY-ND 2.0. A good audience analysis takes time, thought, preparation, implementation, and processing. If done well, it will yield information that will help you interact effectively with your audience. Professional speakers, corporate executives, sales associates, and entertainers all rely on audience analysis to connect with their listeners.Knowing the time limit for a speech does three things for the speaker. First, it lets them know how much of a given topic can realistically be covered. Secondly, the speaker must practice to be sure that the content actually fits in the time given, so the practice leads to a better speech. Third, time limits impose a discipline and focus on the ...Study with Quizlet and memorize flashcards containing terms like 1. When your textbook describes public speaking as a form of empowerment, it means that public speaking is a. a way to manipulate people. b. a way to make a difference in something we care about. c. a way to make everyone see things through our frame of reference. d. a way to demonstrate how clever we are. e. a way to make bad ...Terms in this set (14) A _____ is a direct examination of people to gather information about their ideas and opinions on a topic. Calvin is preparing to give a speech in his personality development class. He wants to know if the members in his audience smoke or not. However, he does not want to ask them directly because he wants his speech ...Demographics. The demographic factors of an audience include age, gender, religion, ethnic background, class, sexual orientation, occupation, education, group membership, and countless other categories. Since these categories often organize individual’s identities and experiences, a wise speaker attends to the them.In speech communication, we simply call this "doing an audience analysis." An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience (McQuail, 1997). From the Greek prefix demo (of the people), we come to understand that there are ...Demographic Analysis. The second category of audience analysis is demography. As mentioned before, demographics are literally a classification of the characteristics of the people. Whenever addressing an audience, it is generally a good idea to know about its age, gender, major, year in school, race, ethnicity, religious affiliation, et cetera.The second category of audience analysis is demography. As mentioned before, demographics are literally a classification of the characteristics of the people. Whenever addressing an audience, it is generally a good idea to know about its age, gender/sex, major, year in school, race, ethnicity, religious affiliation, income levels, et cetera ...Study with Quizlet and memorize flashcards containing terms like Which of the following is NOT a demographic feature of an audience noted in the text? a. Political party: Republican or Democrat b. Ethnicity: Hispanic, white, Native American c. Gender: men and women, boys and girls d. Age: young, old, or in-between, All of the following are recommended ways to collect information about ...Your audience is sending non-verbal cues that tell the speaker through actions that the audience is no longer attentive to the message. There are several non-verbal cues the audience may send ...Demographic refers to a. Analyzing the audience b. The outward traits or characteristics of the audience c. To the traditional Greek word for the process of public speaking d. Internal psychological characteristics of the audience members. Bonnie is 35 years old, taking her speech class in order to finish her degree after raising her family. Tailoring a speech to one’s audience is the best way to get them to be invested in what you’re saying. Watch out, though! If you tailor your speech too much to one segment of the audience, you risk losing the rest. If you speak just to the experts, your material could sail over the heads of beginners. If you speak only to those who agree ...Terms in this set (14) The unique set of perspectives, experience and knowledge every audience has is his or her. frame of reference. Gender, age, ethnicity and socioeconomic status are all. demographic information. A judgement of what is right and wrong is a (n) value. True/False) Ethical public speakers consider the diversity of their ...This is your explicit audience. In addition, there are implied or implicated audiences who may or may not be present. Like we discussed in Chapter 1, public speaking is presenting an advocacy that engages for and with your community. When you are representing a group, culture, or an individual, they become an implicit audience.Terms in this set (14) A _____ is a direct examination of people to gather information about their ideas and opinions on a topic. Calvin is preparing to give a speech in his personality development class. He wants to know if the members in his audience smoke or not. However, he does not want to ask them directly because he wants his speech ...Feb 20, 2022 · This is the practice of utilizing segmented user data to analyze how your audience interacts with your products and campaigns. Information gathered allows you to implement stronger, more effective marketing techniques. The demographic characteristics of an audience include important factors such as age, location, gender, income, job title, and ... 2 days ago · Study with Quizlet and memorize flashcards containing terms like When your textbook describes public speaking as a form of empowerment, it means that public speaking is A) a way to make a difference in something we care about. B) a way to make bad ideas seem good. C) a way to manipulate people. D) a way to demonstrate how clever we are. E) a way to make everyone see things through our frame of ... Whereas demographic characteristics describe the “facts” about the people in your audience and are focused on the external, psychographic characteristics explain the inner qualities. Although there are many ways to think about this topic, here the ones relevant to a speech will be explored: beliefs, attitudes, needs, and values.From the Greek prefix demo (of the people), we come to understand that there are detailed accounts of human population characteristics, such as age, gender, education, occupation, language, ethnicity, culture, background knowledge, needs and interests, and previously held attitudes, beliefs, and values.64. Which of the following is a demographic characteristic of a speech audience? a. interest b. attitude c. size * d. gender e. knowledge . 65. As Amanda analyzed the audience for her speech about organic foods, she focused on such things as their gender, age, and cultural background. In doing so, she was engaging in audience analysis. a. Empirical research articles and notes from the American Journal of Speech-Language Pathology were reviewed and analyzed to gather data concerning the levels and ...Correct Answer. A. Appealing to the audience. Explanation. The topic of a speech should be appealing to the audience because the main goal of a speech is to engage and captivate the listeners. If the topic is not interesting or relevant to the audience, they are likely to lose interest and not pay attention.Context 4 Audience Analysis Understanding Your Audience In this chapter . . . In this chapter, we will consider the role of the audience in determining the full speaking occasion. What factors about your audience will be the most important in maximizing the effectiveness of your communication? What ethical considerations must be considered?6. Speak only if you can. Improve on the silence. Which of the following is the process a message goes through when it is received and interpreted ? Source. Encoding. Receiver. Decoding. Study with Quizlet and memorize flashcards containing terms like To inform, to persuade, and mark a special occasion are the three types of?, When we refer to ...Terms in this set (22) 1. What steps in the process of audience adaptation that we have defined so far? 2. What do we mean when we say that these groupings are amorphous? - The characteristics of audiences discussed in this PowerPoint are based on a set of AMORPHOUS variables that are not well defined in terms of persuasion. 4.In speech communication, we simply call this “doing an audience analysis.” An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience. [1]Demographic refers to a. Analyzing the audience b. The outward traits or characteristics of the audience c. To the traditional Greek word for the process of public speaking d. Internal psychological characteristics of the audience members. Bonnie is 35 years old, taking her speech class in order to finish her degree after raising her family.Demographic refers to a. Analyzing the audience b. The outward traits or characteristics of the audience c. To the traditional Greek word for the process of public speaking d. Internal psychological characteristics of the audience members. Bonnie is 35 years old, taking her speech class in order to finish her degree after raising her family.Demographic refers to a. Analyzing the audience b. The outward traits or characteristics of the audience c. To the traditional Greek word for the process of public speaking d. Internal psychological characteristics of the audience members. Bonnie is 35 years old, taking her speech class in order to finish her degree after raising her family. audience analysis. examining and looking at your audience first by its demographic characteristics, then by their internal psychological traits. demographic characteristics. the outward characteristics of an audience. stereotyping. generalizing about a group of people and assuming that because a few persons in that group have a characteristic ...Demographic characteristics of any audience include information about the audience such as the gender, their education background, family size, ethnicity, religion, race among others. All these are can be generalized by the group membership. All the demographic characteristics form the membership of your audience. Study with Quizlet and memorize flashcards containing terms like 1. When your textbook describes public speaking as a form of empowerment, it means that public speaking is a. a way to manipulate people. b. a way to make a difference in something we care about. c. a way to make everyone see things through our frame of reference. d. a way to demonstrate how clever we are. e. a way to make bad ...Who controls the behavior or the resources required for a behavior change. Step 3: Identify Priority Audience Characteristics. Identify the socio-demographic, ...Demographic Analysis. The second category of audience analysis is demography. As mentioned before, demographics are literally a classification of the characteristics of the people. Whenever addressing …Demographic Analysis involves age, gender, culture, ethnicity, race, religion, and educational level. Aristotle noted more than 2,000 years ago that few things affect a person's outlook more than his or her age. (2) As college students we watch the same kinds of shows and listen to the same types of music and have a common history. We all remember …In a speech setting context the audience is just as important as the speaker. True. Using and applying demographic data is unethical. False. Demographic data can reveal the differences in values and beliefs among people. True. Education rarely affects how a person sees the world. False. Audience analysis ends when the speech begins.Study with Quizlet and memorize flashcards containing terms like You learn that most people in your student audience are active in the Greek system on campus. In other words, you have learned about the audience's _______________., A speaker who draws on accumulated experience with a particular audience and with similar groups in order to …This is your explicit audience. In addition, there are implied or implicated audiences who may or may not be present. Like we discussed in Chapter 1, public speaking is presenting an advocacy that engages for and with your community. When you are representing a group, culture, or an individual, they become an implicit audience.a stable, positive or negative response to a person, idea, object, or policy. the process of the sender putting his/her thought and feelings into words or other symbols. a group being mixed with different types of demographics characteristics. generalizing about a group of people.Demographic characteristics are very important because they are the factors of a good speech. I think age is the most important characteristic for the speaker. I do not choose age because it is my favorite one, I see that in speech themes, the majority of speakers pay attention to the audience members' age and education, so these 2 are the most ...D. the audience’s response to the speech. Weegy: Attitudes, beliefs, values, and motivation are characteristics of - the speaker s profile. User: When a speech attempts to influence the audience s beliefs, attitudes, and opinions about something, it is generally meant to: A. inform.Data Sampling. Unlike audience analysis by direct observation and analysis by inference, audience analysis by data sampling uses statistical evidence to quantify and clarify the characteristics of your audience.. These characteristics are also known as variables, and are assigned a numerical value so we can systematically collect and classify them …Demographic characteristics describe the outward characteristics of the audience. This textbook will discuss eleven of them below, although you might see longer or shorter lists in other sources. Some of them are obvious and some not as much. But before we get into the specific demographic characteristics, let's look at three principles.3 techniques to gather info about your audience. Survey, Interview, Considering and Observing. Situational characteristic. a factor in a specific speech setting that a speaker can observe or discover before giving the speech. Examples include audience size, time, location, forum, and audience mobility. audience size.6. Speak only if you can. Improve on the silence. Which of the following is the process a message goes through when it is received and interpreted ? Source. Encoding. Receiver. Decoding. Study with Quizlet and memorize flashcards containing terms like To inform, to persuade, and mark a special occasion are the three types of?, When we refer to ...education. 67. According to your textbook, which of the following is a demographic characteristic of a speech audience? a. knowledge about the subject.Demographic refers to a. Analyzing the audience b. The outward traits or characteristics of the audience c. To the traditional Greek word for the process of public speaking d. Internal psychological characteristics of the audience members. Bonnie is 35 years old, taking her speech class in order to finish her degree after raising her family.Key Takeaways. Demographic audience analysis focuses on group memberships of audience members. Another element of audience is psychographic information, which focuses on audience attitudes, beliefs, and values. Situational analysis of the occasion, physical setting, and other factors are also critical to effective audience …Demographic audience analysis includes age, gender, religion, ethnic background, class, sexual orientation, occupation, education, group membership, and ...Whereas demographic characteristics describe the “facts” about the people in your audience and are focused on the external, psychographic characteristics explain the …It makes you as a speaker include all the parts of a good speech. d. It allows another person to have a clear idea of what you will say. e. All of the above. The value of a strong preparation outline is ____. Language used in a specialized field like medicine or the military. Jargon is ____. 150.Operations Management. Operations Management questions and answers. Thomas was preparing a speech about the future of Social Security. Which demographic audience characteristic has the most bearing on the material Thomas should choose for his speech? a. age b. sex c. size d. religion e. heterogeneity Q13. During her speech about alcohol …Whereas demographic characteristics describe the “facts” about the people in your audience and are focused on the external, psychographic characteristics explain the inner qualities. Although there are many ways to think about this topic, here the ones relevant to a speech will be explored: beliefs, attitudes, needs, and values. demographic. When considering your audience's size, in general it is important to remember that the ____________ the group, the more formally structured your presentation should be. larger. To maximize your effectiveness as a speaker, consider the ___________ of your speech, which reflects why your audience will come together to hear you. purpose.117. One of the ways speakers analyze audiences is by looking at traits such as age, gender, sexual orientation, religion, group membership, and racial, ethnic and cultural background. According to your textbook, what is this called? *a. demographic audience analysis b. psychological audience analysis c. background audience analysis d. …sharing a relevant personal story. -emphasizing a shared role. -dressing like the audience. A speaker should try to uncover the audience's feelings toward: -the speech topic. -the speaker. -the speech occasion. Which types of questions on a survey may be either fixed alternative or scale questions? close-ended. education. 67. According to your textbook, which of the following is a demographic characteristic of a speech audience? a. knowledge about the subject.When we use the term audience analysis, we mean looking at the audience first by its demographic characteristics and then by their internal psychological traits. “Demo-” comes the Greek root word demos meaning “people,” and “-graphic” means description or drawing. Demographic characteristics describe the outward characteristics of ... Demographic Analysis. The second category of audience analysis is demography. As mentioned before, demographics are literally a classification of the characteristics of the people. Whenever addressing an audience, it is generally a good idea to know about its age, gender, major, year in school, race, ethnicity, religious affiliation, et cetera.A. if the topic of the speech is new to the listeners. B. if the listeners don't know very much about the topic. C. if the listeners already have a negative bias. D. all of the above. d. A speaker should try to uncover the audience's feelings toward. A. the speech topic. B. the speaker. C. the speech occasion.1. Situational analysis 2. Demographic analysis 3. Psychological analysis 4. Multicultural analysis 5. Topic interest and prior knowledge analysis Demographic Characteristics - Ethnicity - Age - Gender/Sex - Income - Occupation - ReligionAug 11, 2021 · Whereas demographic characteristics describe the “facts” about the people in your audience and are focused on the external, psychographic characteristics explain the inner qualities. Although there are many ways to think about this topic, here the ones relevant to a speech will be explored: beliefs, attitudes, needs, and values. In speech communication, we simply call this “doing an audience analysis.” An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience. [1]Thoughtful audience analysis allows the speaker to adapt all presentations to the needs of their specific audience and situation. Audience analysis is categorized into three types: demographic, psychographic and situational analysis. Demographic analysis addresses who your audience is in terms of age, race, religion, education, income ...Overview Audience analysis involves identifying the audience and adapting a speech to their interests, level of understanding, attitudes, and beliefs. Taking an audience-centered approach is important because a speaker’s effectiveness will be improved if the presentation is created and delivered in an appropriate manner. Identifying the audience through …Which of the following is a demographic characteristic of a speech audience? age. interest. size. attitude. Multiple Choice. Please save your changes before ...An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience. [10] From the Greek prefix demo (of the people), we come to understand that there are detailed accounts of human population characteristics, such as age, gender, education ...An audience may experience a speech very differently at one time of day versus another. The organization or person who asks you to speak may have …This is your explicit audience. In addition, there are implied or implicated audiences who may or may not be present. Like we discussed in Chapter 1, public speaking is presenting an advocacy that engages for and with your community. When you are representing a group, culture, or an individual, they become an implicit audience.Focus on audience demographics such as age, gender, sexual orientation, education, religion, and other relevant population characteristics to analyze the audience. The depth of the audience analysis depends of the size of the intended audience and the method of delivery.Primary, Secondary, and Tertiary Points. After you clearly define the scope of your topic, it is time to state your primary point explicitly, or your message. Write out your message in one sentence, and only one sentence. It should be a clear, concise point. If you asked an audience member after your speech to describe the general theme or ...Study with Quizlet and memorize flashcards containing terms like It may be important for some of your speech topics. This relates to which of the statements below?, Which of the following is not true regarding occupation as a demographic characteristic?, Which of the following is true about "avoid the age gap" when making the speaker-audience connection? and more. Terms in this set (22) 1. What steps in the process of audience adaptation that we have defined so far? 2. What do we mean when we say that these groupings are amorphous? - The characteristics of audiences discussed in this PowerPoint are based on a set of AMORPHOUS variables that are not well defined in terms of persuasion. 4.An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience. [10] From the Greek prefix demo (of the people), we come to understand that there are detailed accounts of human population characteristics, such as age, gender, education ... Audience analysis by direct observation, or direct experience, is, by far, the most simple of the three paradigms for “getting the feel” of a particular audience. It is a form of qualitative data gathering. We perceive it through one or more of our five natural senses—hearing, seeing, touching, tasting, and smelling. In today’s highly competitive business landscape, understanding your target audience is crucial for the success of any marketing campaign. One powerful tool that can provide valuable insights into your potential customers is demographic dat...Study with Quizlet and memorize flashcards containing terms like It may be important for some of your speech topics. This relates to which of the statements below?, Which of the following is not true regarding occupation as a demographic characteristic?, Which of the following is true about "avoid the age gap" when making the speaker-audience connection? and more.CC BY-ND 2.0. A good audience analysis takes time, thought, preparation, implementation, and processing. If done well, it will yield information that will help you interact effectively with your audience. Professional speakers, corporate executives, sales associates, and entertainers all rely on audience analysis to connect with their listeners.
Question 10 Answers: When selecting a speech topic, a speaker should be guided solely by the audience's demographic characteristics.. Paul hanson phd
a stable, positive or negative response to a person, idea, object, or policy. the process of the sender putting his/her thought and feelings into words or other symbols. a group being mixed with different types of demographics characteristics. generalizing about a group of people. Explain how to adapt your speech to your audience’s needs including choosing a worthwhile topic. Explain the value of speaking with credibility. Demonstrate how to gather and use demographic, psychographic, and situational information. Create effective tools for gathering audience information. Use your audience analysis to prepare a speech ...This is your explicit audience. In addition, there are implied or implicated audiences who may or may not be present. Like we discussed in Chapter 1, public speaking is presenting an advocacy that engages for and with your community. When you are representing a group, culture, or an individual, they become an implicit audience.A. if the topic of the speech is new to the listeners. B. if the listeners don't know very much about the topic. C. if the listeners already have a negative bias. D. all of the above. d. A speaker should try to uncover the audience's feelings toward. A. the speech topic. B. the speaker. C. the speech occasion.The second category of audience analysis is demography. As mentioned before, demographics are literally a classification of the characteristics of the people. Whenever addressing an audience, it is generally a good idea to know about its age, gender, major, year in school, race, ethnicity, religious affiliation, et cetera.3. Belongingness and love needs. 4. Esteem needs. 5. Self-actualization needs. Listener's feeling of like, dislike, or neutrality toward a speaker, the speaker's topic, or the occasion for a speech. A descriptive sketch of listeners characteristics, values, beliefs, attitudes, and/or actions. Study with Quizlet and memorize flashcards ...Study with Quizlet and memorize flashcards containing terms like Demographic refers, Toni knows that over half of the students in her class are nursing or allied health majors. She is a biology major, so she decides to give her informative speech on the history of the discovery of DNA. Has she made a good decision?, How should women approach men …2021. 4. 10. ... Demographic Characteristics………………………………………………….….30. Data Analysis ... of one's audience about a speech is pivotal to understanding the ...A. if the topic of the speech is new to the listeners. B. if the listeners don't know very much about the topic. C. if the listeners already have a negative bias. D. all of the above. d. A speaker should try to uncover the audience's feelings toward. A. the speech topic. B. the speaker. C. the speech occasion.Terms in this set (54) Factors in a specific speech setting that a speaker can observe or discover before giving the speech. Examples include audience size, time, location (forum), and audience mobility. Time of the day or day of the week when an audience will be listening to a presentation. An audience is more prone to distraction at certain ...Thoughtful audience analysis allows the speaker to adapt all presentations to the needs of their specific audience and situation. Audience analysis is categorized into three types: demographic, psychographic and situational analysis. Demographic analysis addresses who your audience is in terms of age, race, religion, education, income ...Study with Quizlet and memorize flashcards containing terms like Which of the following is NOT a demographic feature of an audience noted in the text? a. Political party: Republican or Democrat b. Ethnicity: Hispanic, white, Native American c. Gender: men and women, boys and girls d. Age: young, old, or in-between, All of the following are recommended ways to collect information about ...Study with Quizlet and memorize flashcards containing terms like What are the benefits of opening a controversial speech with a noncommittal position, A classroom audience, In a traditional classroom which of the following are the recommended ways to find out about audience characteristic and more.In speech communication, we simply call this “doing an audience analysis.” An audience analysis is when you consider all of the pertinent elements defining the makeup and demographic characteristics (also known as demographics) of your audience. [1]Whereas demographic characteristics describe the “facts” about the people in your audience and are focused on the external, psychographic characteristics explain the …A sentence or two that lets the audience know that a speaker has finished one thought and is moving on to another is called a 37. ... which of the following is a demographic characteristic of a speech audience? 60. Creating an oversimplified image of a particular group of people or assuming that all members of the group are alike is called ....